Important information for Canadian activists

[Animal 0]

MORE VEG FOOD IN 2008; CHILDREN INFLUENCED BY ACTIVISM

> "2008 will be the year of ethical eating," states National Public
> Radio's Liane Hanson, who, in a story entitled Food Trends for 2008,
> explains that during the new year "vegetarian and locally produced food
> will grace more tables." This may be due in part because PETA and other
> activist groups are influencing the dietary habits of children. This was
> the finding of the Pork Checkoff (see: http://tinyurl.com/342ufd ) which
> conducted focus groups of children aged 9 to 14 across the U.S, in
> addition to an on-line survey of 350 such kids. More than half of all
> surveyed youth said they had heard of "animal rights" organizations. Of
> those, nearly 25% said the organizations had influenced their
> meat-eating habits. "...when children are exposed to the groups'
> messages, they have the power to change students' perceptions on the
> spot," said a National Pork Board spokesperson. The YouTube website had
> the highest recognition, with 75% of all responding children saying they
> had heard of or visited it. Of those, 25% said they had seen a video
> concerning animal care or meat consumption. A third of these kids
> indicated that their meat consumption was influenced by the
> website/video. The on-line film The Meatrix (http://www.themeatrix.com),
> while having the lowest recognition, was reported to have the highest
> impact:

Vancouver Humane Society